Everything Reframe does

For people who record long and publish short: six tools, one quiet workspace.

Reframe finds the good moments, cuts them to size, captions them, writes the first drafts and lines up the posting. Every piece waits for your okay. Here is each tool, what it gives you back, and where it sits in a normal week.

Six capabilities

Each tool does one job, and tells you what it did.

Open any recording and you will find these in the same order you would do the work by hand: find, cut, caption, tidy, write, send.

1

Moment detection

Reframe reads the whole transcript and listens for the stretches where a point lands: a plain answer, a laugh, a strong opinion. You get a ranked list of clips with scores, so you begin with the best six instead of minute zero.

  • A 62-minute episode is scanned while you make tea
  • Each clip keeps its start and end time, so you can nudge it
  • Re-run detection with a different clip length whenever you like

In your week: drop the file on Monday, pick clips on Tuesday morning.

2

One-click reframing

Choose vertical, square or widescreen and Reframe resizes the clip, keeping whoever is speaking in the middle of the frame. When the guest takes over, the crop follows them.

  • 9:16, 1:1 and 16:9 from the same cut
  • Speaker tracking on single and two-person recordings
  • Switch shapes with the 1, 2 and 3 keys

In your week: one cut serves LinkedIn, Instagram and YouTube Shorts.

3

Captions that say who is talking

Animated captions with speaker labels, in more than 40 languages. Words appear as they are spoken, the key word can be highlighted, and a translated version is one drop-down away.

  • Your brand fonts and colours from the brand kit
  • Translate a finished clip without re-cutting it
  • Fix a misheard name once and it is fixed everywhere

In your week: post the English cut today, the Español cut on Thursday.

4

Edit the words, the video follows

Delete a sentence in the transcript and it disappears from the video, with audio and captions in step. Cut the “um, so, you know” and keep the point. Undo is one keystroke.

  • Struck-through text shows exactly what will be removed
  • The original recording is never changed
  • Edits autosave, with a note of when

In your week: a ten-minute tidy instead of an afternoon in an editor.

5

Written drafts from the same recording

The transcript becomes a blog post, a newsletter, a social thread and a set of quote cards. They arrive as drafts written from what was actually said, so they sound like you. Trim them, copy them, publish them.

  • Shorten or expand a draft with one button
  • Quote cards pull the exact line and the speaker’s name
  • Nothing is published until you say so

In your week: the newsletter is half-written before you open your email.

6

A queue you can read at a glance

Every clip and draft lands in one publishing queue with its channel, day and status. Approve what is ready, hold what needs a second look, and let Reframe post at the times you picked.

  • LinkedIn, Instagram, YouTube Shorts and TikTok
  • “Needs review” stops a post from going out early
  • Times shown in UTC, so a distributed team reads the same clock

In your week: Friday afternoon, you schedule the whole next week.

Seen a tool you would use this week? Pick the plan that fits it.

Compare the plans
Who uses which tool

What a normal week looks like on each kind of team

  1. A

    Solo podcast host

    One weekly episode goes in on Monday. By lunch you have six clips and a newsletter draft. You approve three, schedule them across the week and get back to recording.

  2. B

    Two-person marketing team

    A monthly webinar becomes a blog post, a thread and a dozen clips. One of you trims the written drafts, the other checks captions, and the queue shows who has signed off.

  3. C

    Agency producing for clients

    Each client gets its own workspace, brand kit and approval step. Drafts wait in “Needs review” until the client has read them. Nothing is posted early.

Safe to hand over

Your recordings stay yours, and nothing posts by surprise.

Handing over an unreleased interview takes a little trust. Here is how Reframe treats it.

Originals untouched

Every cut is a copy. Your uploaded file stays exactly as you recorded it, and you can delete it any time.

You approve every post

Clips and drafts sit in the queue until you mark them ready. Reframe never publishes on its own.

Roles for the team

Studio workspaces let editors prepare work and approvers release it, so one person cannot post by accident.

Work survives a bad day

Edits autosave as you go, long renders continue if you close the tab, and undo reaches back through the session.

Connections

Plugs into the tools you already open

Pull a call straight from Zoom, send a finished clip to the channel it is for, and keep your team’s alerts where they already are. Connect only what you use.

ZoomHubSpotIntercomSegmentJiraPagerDutyDatadog
When you are ready

Give your next recording something to do.

Plans start at $139 a year. Pick one, drop in the file and read the first drafts today.

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